What this looks like before automation
If more than two of these sound familiar, WhatsApp is costing you bookings right now.
- "Where is my order?" makes up a large share of support volume.
- Abandoned cart emails are rarely opened.
- Product questions before purchase go unanswered and the sale is lost.
- Marketing emails cost more every year for fewer opens.
The same situation, automated
Retail & E-commerce
Handled by Squarebox
Cart recovery template
The flows we set up for retail & e-commerce
These are configured during onboarding using your own data, not handed to you as an empty template.
Order confirmations
Confirmation and receipt the moment an order is placed.
Delivery updates
Dispatched, out for delivery and delivered, with tracking links.
Cart recovery
A reminder with the items left in the cart, sent to opted-in shoppers.
Product questions
Sizes, materials, stock and delivery times answered from your catalogue.
Campaigns
Launches, sales and restocks sent to segments that care about them.
Returns and exchanges
Return requests started in the chat, with labels and status updates.
Before and after integrating Squarebox
The point isn't having a chatbot. It's that these specific things stop costing you bookings.
What you will actually notice
- Fewer "where is my order" questions.
- More abandoned carts recovered.
- Campaigns that start conversations, not just clicks.
Delivery updates on WhatsApp cut our support tickets noticeably, and customers reply to campaigns with questions we can actually answer.
E-commerce lead
Retailer, Netherlands
Loom & Lane · Online fashion retailer, Amsterdam · ships across the EU
4
Order status updates per order
1h
Cart reminder timing
24/7
Product answers
An illustrative profile based on the setups we build for this industry, not a named customer reference.
Retail & E-commerce questions
Other industries we work with
Let's talk about WhatsApp for Retail & E-commerce
Book a 30-minute meeting. We'll look at how customers reach you today, the countries you serve and what you'd want WhatsApp to handle, then send a proposal and a price.
30-minute meeting · Written proposal in 2 working days · Official WhatsApp Business Platform